Toni Segarra is the most respected advertising executive in Spain, recognized by Anuncios magazine as the best Spanish creative of the 20th century. He is co-founder of the SCPF agency, and has received countless awards at national and international festivals, including the Grand Prix at the Cannes Festival for a television campaign, the Golden Lion, and top prizes at the at the New York Festival and the Ibero-American Advertising Festival (FIAP). He is the only Spaniard on Shots magazine’s list of the 100 top creative minds, and Forbes has included him in its list of the 25 most influential people in Spain.
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